Top 5 Travel and Local Apps Performance in Colombia Q1 2023

During the first quarter of 2023, the top 5 Travel and Local apps in Colombia demonstrated varied performance in terms of downloads and active users. Here’s a detailed look at their trends:

Picap experienced a notable fluctuation in weekly downloads, beginning with around 34K in late December and reaching a peak of approximately 35K in mid-February. By the end of March, downloads had stabilized around 24.5K. Active users for Picap saw a peak of nearly 187K in mid-February but gradually declined to about 170K by the end of the quarter.

Airbnb showed a downward trend in weekly downloads, starting from over 42K in early January and dropping to around 18K by the end of March. The app's active users also decreased from approximately 140K in early January to around 104K in the final week of March.

Volaris observed a significant spike in weekly downloads, particularly in early March, reaching an impressive 66K. However, this number dropped sharply to about 624 by the end of the quarter. Active users followed a similar trend, peaking at around 92K in mid-March and then decreasing to approximately 20.7K by the end of March.

Hopper: Hotels, Flights & Cars had a steady performance in downloads, starting with around 27.9K in early January and ending with approximately 17.1K by late March. The app maintained a strong active user base, peaking at nearly 127K in mid-February and slightly decreasing to around 99.8K by the end of the quarter.

Booking.com: Hotels & Travel saw a consistent level of weekly downloads, with numbers fluctuating between 21K in late December and 13.5K by the end of March. Active users remained robust, starting at around 362K and maintaining a similar level throughout the quarter, ending at approximately 291K.

For more detailed insights and comprehensive data, visit Sensor Tower.